When you master the six conversations, you become the leader who can't be ignored.
Take the free 11-minute Standout Score and see exactly which of the six conversations are holding back your impact — and which ones you're already running at a Standout level.
Take the Standout ScoreYou're good at your job.
So why doesn't it feel like it's paying off?
You're working harder
than most
You put in the hours, hit your targets, and go above and beyond. But it’s not changing how you’re seen.
You're in the details
Your calendar’s full, but you’re stuck in the work. Your team depends on you for everything—and there’s no space to think ahead.
.
You manage up and across—it’s not landing.
You stay visible and build relationships, but your work still lacks traction and the strategy feels unclear.
Most managers follow a flawed management playbook. Your role is changing. No one gave you the new one.
Every manager’s career hinges on six conversations—most don’t know how to run them. Standout changes that.
Strategy
Your work isn't moving your career forward.
Know exactly what to focus on so your work actually matters.
Breakthrough
Hard conversations end without real progress.
Turn the hard moments into the results your team is capable of.
Performance
Your team isn't improving — and it's on you.
Help your team get better so your results get better.
Goal
Your team stalls when you're not there.
Get your team running on its own so you get your time back.
Partner
Cross-team work stalls before results.
Build the relationships that make work move faster and doors open.
.
AI
You don't know if you're ahead of AI
Use AI to multiply your team instead of watching it shrink.
"The managers who find this most useful are the ones who already sense something is off but can't name it yet. This names it."
Jaime Roca, Author · Former General Manager Gartner · 25 years advising Fortune 1000 leaders
In 11 minutes, you'll know exactly:
- Where you're operating at a Standout level — and what's driving it
- Which conversations are quietly limiting your impact
- How your use of AI compares to the most effective leaders
- Whether you have the mindset that define a Standout
Simple. Honest. Actionable.
No personality types. No vague archetypes.
Just a precise read on six specific leadership behaviors.
1. Take the Diagnostic
13 questions. 11 minutes. No right or wrong answers — just an honest reflection of how you actually lead, not how you think you should. Completely confidential. Never shared with your employer.
Take Standout Score2. Get Your Score Instantly
The moment you finish, you'll see your proficiency level across all six conversations — Foundational, Developing, Proficient, or Standout — plus a personalised insight for each one.
See a sample report
3. Know What to Do Next
In addition to your score, you'll receive a clear 60-day priority — not a vague summary, a specific next move you can apply immediately in the meetings already on your calendar.
Take Standout ScoreThis is for you if:
Whether you're leading a team of 15 or 500 — if conversations drive your impact, this is for you.
- ✓You're a seasoned leader looking to move to the next level
- ✓You lead people in any context — founder, non-profit, government
- ✓You're a first-time manager finding your footing
- ✓You're done being just competent
- ✓You want an honest benchmark — not a feel-good quiz
Score at a Glance
6 - Conversations Assessed
11min
What makes the Standout Score different
Built on research, not opinion
Created by studying what separates high-performing managers across different industries.
Based on the book
Standout: The Six Conversations Every Ambitious Leader Needs to Master with real examples.
Tested where it had to work
25 years working directly with leaders at Fortune 1000 organizations. Stress-tested under real pressure.
"Standout cuts through the noise and re-centres managers on what really matters: mastering six pivotal conversations."
Matt Dixon, WSJ Bestselling Author · The Challenger Sale · Founder DCM Insights
Where do you stand
as a leader?
Find out in 11 minutes — for free. No right or wrong answers. Just an honest read on the six conversations that determine your impact.
TAKES 11 MINUTES · COMPLETELY CONFIDENTIAL · NO RIGHT OR WRONG ANSWERS
Take Standout Score